Vee Popat, Founder, ColaDigital.ca Cannabis Marketing
Vee Popat a data-driven, Google Analytics & Ads Certified digital marketing professional with 21 years of strategic, hands-on experience.
He’s the founder of boutique digital marketing and SEO agency, VPDM Digital Marketingsince 2014.
Vee is also the founder of ColaDigital.ca, a boutique digital marketing agency dedicated exclusively to the marketing of marijuana and cannabis related products and services.
Vee’s career highlights include strategizing, executing, and managing a 5x viral social media marketing campaign for Nightmares Fear Factory, from 2011-2015.
This international social media campaign resulted in a 10,000% increase in website traffic in 30 days, unprecedented growth in social media engagement, international media attention and a significant increase in revenue for his client.
This viral campaign was published in the hall of fame section in The Book of Business Awesome by Scott Stratten (@UnMarketing).
His professional background includes over a decade of experience in the Canadian music industryworking in media relations, radio promotion, and artist marketing for major & indie labels.
During Vee’s time in the music business, he made significant contributions as part of a team responsible for crafting innovative marketing and promotion campaigns for independent and multinational artists.
In addition, Vee’s digital marketing related professional experience includes:
- implementing SEO strategy and keyword research on over 100 websites, since 2004
- developing user-marketing personas for over 100 clients since 2014,
- managing numerous Facebook, Instagram,& Google advertising/remarketing campaigns for B2B, B2C, and cannabis related businesses since 2014.
Throughout Vee’s 20 years in marketing, he’s conceived and executed hundreds of radio, television, outdoor, and digital marketing promotions and special events for domestic and international music artists, B2B and B2C companies, and marijuana/cannabis related businesses.
His initiatives have resulted in co-marketing opportunities, sponsorships, mass exposure, and increased revenue for all of his clients.
Vee’s digital marketing specialties include:
- Search Engine Optimization (SEO)
- Website Marketing Strategy
- Social Media Advertising
- Google Ads Management
- Lead Generation
- Conversion Rate Optimization
- Content Creation
To read what Vee’s client’s have to say about his work, read the testimonials.
For more information on Vee, his team, and his current and past client’s, connect with him on LinkedIn.